Daniel Shain

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I've been building content programs in B2B tech for 15 years. I translate complex ideas into writing that earns trust and gets discovered. I've worked in startups and large enterprises, designing content for technical, business, and mainstream audiences. Across developer tools, enterprise software and agentic AI, I've built successful editorial programs for companies like Camunda, Applitools and Progress Software.

600% YoY AI-sourced traffic growth at Camunda
60% Organic growth in 6 months at Applitools
140%+ Monthly traffic increase at Progress Software

Portfolio

Spanning AI thought leadership, enterprise case studies, developer tutorials, and educational SEO, written for technical, business, and mainstream audiences.

Going from Hype to Impact

Going from Hype to Impact: Lessons Learned while Making Agentic Orchestration Work

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Playwright vs Selenium

Playwright vs Selenium: What are the Main Differences and Which is Better?

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NatWest: Reinventing Fraud Detection with AI

Reinventing Fraud Detection: NatWest's Journey to Operationalize AI with Camunda

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Orchestration vs Automation

Orchestration vs Automation: Differences and Use Cases

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Reflections on the Gartner IT Symposium

Reflections on the Gartner IT Symposium in Barcelona

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UI Testing Guide

UI Testing: A Getting Started Guide and Checklist

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Benefits of Microservices

Top Advantages and Disadvantages of Microservices

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Let's connect

Open to content marketing and strategy roles in B2B tech, with a focus on SEO, GEO, thought leadership, and editorial programs.